VP Business Development:
KC Choy,
Greater China

KC has over 20 years of experience in marketing and business development of communications products and solutions in Asia. Most recently, he was the founding director and General Manager of Advantage Plus Technology Ltd in Hong Kong, which was the first system integration company in HK focusing on outbound call center solutions and brought Aspect solutions into China market. Prior to Advantage Plus, KC was the General Manager of Business Development of ITApps Ltd that was once a subsidiary of the Singapore listed Teledata Group of Companies, and he was a key driving force to grow the business communications business for the company as well as the key person to manage the vendor relationship and solicit new products and solutions for the company. Before that, KC was the regional manager of Lucent Technologies and was the key force to grow the China and HK business of GBCS products from scratch to tens of millions business. Prior to Lucent, KC was the Corporate Account Manager of Jardine Metrolink Ltd which was a Nortel communications products distributor in HK, and was responsible to sell Nortel products to major corporations in HK.

KC began his career with personal computer selling in Hong Kong and China. KC has been engaged in channel recruitment and business development since 1988, and was one of the first batch of businessmen from Asia doing business in the just opened Eastern European market in 1989 before the fall of Berlin Wall, selling tens of millions of computer products to Poland, Hungary, Czech, Bulgaria, Yugoslavia and Russia. All these experiences have enabled KC to build up a high level of business development skill and channel recruitment and management skill for new products and brand new markets.

KC holds a BBA degree in Business Administration and Finance from the Chinese University of Hong Kong. He resides in Hong Kong with his wife and travels extensively to different cities of China and Taiwan.